Stern has a similar mobile presence to leverage, that most likely has a larger audience than our BBH mobile platform:
On the arcade front we have roughly 3000 'online' BBHD games in the wild generating those impressions. Even without an online web update available NOW (I think at some point it's silly not to think that this will happen online), there are ways to motivate those machines on location to update to certain revisions of software to help this process with potential sponsors.
As far as the only entity benefiting being Stern, you do realize we literally just added $5000 to the Circuit Final prize pool compared to the previous seasons? That was literally for us doing 'nothing so far' besides signing up Stern to support the launch of 'this thing'. At WORST it's the same as it ever was . . .+$5000. I think it has the opportunity to be much greater than that.